Deliverables
This document describes the Manual of Visual Identity for the IOPES project. A visual identity is crucial to communicate a unified image and message of the project due to the fact that it ensures the recognition of the project and its materials. Furthermore, following the project’s brand identity in every communication and marketing material will also improve the project’s image in the eyes of the target audiences and the project partners. Likewise, this manual helps to maintain the coherence of the brand throughout the time and at the same to avoid any misuse that can distort the image of the project.
